Wednesday, November 27, 2019
How to Study for an Exam Process Essay free essay sample
A cumulative exam, or final is a test given to students at the end of a course of study. Studying for a final cumulative exam can be both a stressful and scary time. Most high schools, colleges, and universities have final exams at the end of a particular academic term, semester, or more traditionally at the end of a complete course. These tests can be worth high percentages of your grade and can determine how well you do in a class. There are many steps to being able to take these tests well but they begin long before the studying for the test actually begins. To be successful on a final exam but ultimately in a class the first thing you must do is attend class. It is important you attend class so that you donââ¬â¢t miss out on anything important. The class time you spend listening to your instructor is one of the most essential ways of retaining information on the subject youââ¬â¢re going over. We will write a custom essay sample on How to Study for an Exam Process Essay or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Iââ¬â¢m not saying you must attend every single class in a semester but try your hardest to. If for some reason you do miss class, the next step you would follow is to be sure to get anything youââ¬â¢ve missed from a classmate. I never have an issue when it comes to getting information off classmates because youââ¬â¢ll find that everyone needs a friend in a class one day. The next thing you must do is take good notes. I use a variety of methods when Iââ¬â¢m taking notes. I color-code things and use different ways of pointing out information such as stars, bullets, and arrows. These different things are a useful way to indicate different types of information. It makes it easier to pick out key points when youââ¬â¢re studying for your final. The next thing you do is keep up with your homework. In high school you typically get your homework the day before it is due so it is a lot easier to make sure you keep everything up to date. As a college student you receive a syllabus at the beginning of the semester that lists all assignments, tests, and readings for the class. I list all of these things in a planner and keep that planner with me at all times. You must keep up with everything on time because if you get behind you will fall further and further behind until you canââ¬â¢t catch up anymore. This could lead to doing poorly in your classes. You must continue with these steps for months leading into the end of the semester. Then, once it gets close to the final exam there are many things you must do. There are things you have to specifically do the week before, the night before, and then the morning of. If you follow certain steps then youââ¬â¢re surely to do just fine. First, a week or so before your exam compile all your materials in one place. I use a small binder of folder just so itââ¬â¢s easily carried around for studying. I go back through old notebooks and folders and collect any article that contains information I will need for the exam, all homework, handouts, quizzes, and tests. Get your syllabus and make sure you have notes covering everything youââ¬â¢ve done in the semester. Final exams contain information from the entire class so it is very important you collect everything. The next thing you must do is re-read all the information you have collected. As you read gather important points, make flashcards, study guides, and other study materials that could be of use to you. While making study guides it is often helpful to use different means of labeling things like arrows, stars, and color-coding things. Afterward, you must spend a large amount of time studying your material using many different methods. Personally I use practice tests, highlight, and re-take notes. Using many ways allows you to make sure you know the material and are not just memorizing it in a certain order. Be sure to spend extra time on any material you feel will either be a large part of the test or anything you are still unsure about. There are many steps to follow the night of the exam as well. First, get rid of all your distractions. Turn your phone on silent, log out of everything and put yourself in a non-distracting environment. The next step is to not spend too much time studying material you already know. Review and spend the majority of your time on things you are still unsure of. Your last step the night before your exam is simply, get some sleep. Your brain will be completely useless if you are exhausted so the smartest thing to do is to study early on, avoid the all-nighters, and get some rest. Finally, you must take your exam. Do not rush. Take your time on every question. If you do not know the answer to aà question do not panic, simply breathe and give it your best effort. After you have answered everything go back over your exam and make sure you have at least attempted every question. Make sure to check your answers and if any seem wrong change them. Then, turn your exam in and continue on your way. It is important to know how to study for and act the day of a final because every type of student goes through it. Whether you are in high school, college, or graduate school all scholars must be able to do well on these tests. Finals can determine how well you do in your classes and can ultimately determine parts of your future. You must receive good grades to be able to continue on an education path and obtain a good career. If you follow the steps I have provided for you then you are surely to do just fine.
Sunday, November 24, 2019
Idealism and Influence in The Picture of Dorian Gray Essays
Idealism and Influence in The Picture of Dorian Gray Essays Idealism and Influence in The Picture of Dorian Gray Paper Idealism and Influence in The Picture of Dorian Gray Paper Essay Topic: The Picture of Dorian Gray The two books that will be compared In the following are very different books Indeed. Having said this, two things are consistent throughout; the theme of Influencing others with certain Idealism, and the consequences this can bring about. However, the ways In which Gilding and Wiled express this are very different. The following will discuss the characters and objects used to express influences, how they go about this influence, and the ultimate corruptive effect they have on their victims. It will also discuss the rather contrasting ideals imposed and implied, while making parallels between them with their similarities. Idealism, in this essay, will refer to the moral code and values which are held by a character, collective, or concept. Initially, the theme of influence is portrayed by the character of Henry Watson in Dorian Gray. Even in the opening chapter of the book. He Is seen to have an influence over Dorian with his musical language, charm, and unconventionality. The Ideals he stands for, the value of beauty and youth over any socially accepted moral code, grabbed Doormans attention with their uniqueness, while Watson himself allowed his words to enrapture Dorian. Dorian admits that The few words that [Watson] had said o him Had touched some secret chord that had never been touched before. This is an immediate reaction upon their first meeting, and the influence of Watson on Grays psyche is equally immediate: Life suddenly became fiery-colored to him. With this astounding impact on Doormans mentality, it is not surprising that he should become spellbound by Whatnots influence and become his little science experiment. As a parallel, the theme of influence in The Lord of the Flies is not set on one character throughout, but on the key object being the conch. The conch is a tool of influence, In hat the person who holds it is the person who speaks. Initially, Ralph is made the chief on the Island due to him rallying up all of the children using the conch. It Is an item which Is symbolic of law and order throughout the novel; It sets the holder apart from the rest of the children. The being that had blown that, had sat walling for them on the platform with the delicate thing balanced on his knees, was set apart. Piggy, who is the greatest advocate for reason and intellect on the island, values the conch in this way above all, and hence Gilding coincides his destruction with that of he conch. There is another influence on Dorian in Wilds book, being the Yellow Book, a tale of a young Parisian who encounters all the debauchery of life which Dorian relates to immensely. We find that Dorian is handed this book by Watson as another psychological experiment to discover how Dorian will react to this external Influence other than Watson, and It works disturbingly well; Dorian lives out his entire life seeking the pleasures and sensations which the book entails: For years, Dorian Gray could not free himself from the Influence of this book. Throughout Wilds novel as a hole, there is the impression that Dorian is most strongly influenced by ideals which and beauty must affect Dorian since he himself is young, beautiful, and, most fatally, vain. Once this egotistical mentality has set in, the Yellow Book reveals to Dorian what is possible with this indulgent lifestyle: The Parisian Became to him a kind of prefiguring type of himself. An external influence on the children in Lord of the Flies is the environment in which they were living. Being marooned on a lost island was a key factor in the boys increasing tendency towards savagery. Without adult prevision and with no social norms other than what they had learned during their upbringing, the boys literally ran wild (with their conformity degenerating over time). They lost their regard for rules, as Jack exclaims when he is breaking them, Who cares? The island did not cause the boys to become this way, but the fact that they were there, isolated from any other human contact, did indeed give ample opportunity for their primitive instincts to run full course. The idealism represented by Lord Watson is a form of Hedonism, wherein beauty, youth, and pleasure seeking are the main points of existence for an individual. These ideals are made evident from where he discusses the fact that Doormans youth and beauty will fade in the future, and so he needs to make the most of his every waking moment in his pursuit of debauchery: We are punished for our refusals. Every impulse that we strive to strangle broods in the mind, and poisons us. Resist it, and your soul grows sick with longing for the things it has forbidden itself. This ideal is also followed through in the Yellow Book, where the Parisian pleasure seeker wishes to make the most of his existence by delving deep into the sins of this world. However, according to Watson, sin is merely a matter of perspective, and so Dorian holds no regard for the real socially accepted morality of his actions throughout the novel. This is amplified, in a sense, by Doormans ageing and sin being projected onto the portrait rather than himself, meaning if nobody sees the portrait, he might live a secret alter-ego life of debauchery and sin while maintaining his pleasant, civilized fade in the public eye. There are several different ideals represented by different characters in Lord of the Flies: Piggy is the voice of intellectualism and rationality; Ralph represents a teleological moral system; Jack seems to portray a reign of terror (Utilizing the threat of the beasts to his advantage and promising protection from them); and Simon, perhaps the most insightful character, represents compassion, innocence, a naturalistic existence, and a form of spirituality. Simonys spiritual idealism is brought across when he realizes that the beasts are really the original sin dwelling inside of the boys, an impurity which cannot be cleansed but still resides inherently in mans nature: Maybe there is a beast Maybe its only us. Both of the novels seem to imply a theme of corruption throughout. In Dorian Gray, the obvious corruption is that of Doormans previously pure soul. Before he met Watson, untarnished by his influence, Dorian was a sweet, shy, innocent boy who did not know sin. On the contrary, once he meets Watson, the corruptive influence he has on Dorian is shown in a manner most graphic and explicit, with the effect of Doormans sins being shown on the portrait as he lives his life: Sometimes loathing it and himself. In Lord of the Flies, there is the idea that the environment is one of the As discussed previously, the boys lack of rules and social norms means that there is no need to comply to any since there will be no immediate consequences, according to them: The world, that understandable and lawful world, was slipping away. However, the fact that Doormans sin and objectively worse nature was more unlocked than anything, and the fact that the boys on the island were not directly influenced or corrupted by anyone and simply allowed themselves to get this way, implies that there is an inherent evil within man, and that in certain circumstances, this evil can e released and allowed to run wild. A common factor in the two books regarding the corruption discussed in the previous paragraph is that the corruption and loss of innocence in the two novels is due to a lack of consequence. Dorian values his good looks over everything; this is from the direct influence of Lord Watson. Since his looks cannot be affected by any sin he may accrue throughout his grossly indulgent existence, he does not believe that there is a real consequence for his actions, as what matters most to him remains safe: Smiling, with a secret pleasure, at the misshapen shadow that had to bear the ruder that should have been his own. Somewhat similarly, in Lord of the Flies, the lack of rules among the society makes for a lack of punishment and discipline. Children of their age would be used to having a structure in their lives, and living by their own rules without consequence, everything descends into chaos. The lack of consequence from adults means that the children indulge in the fact that they can get away with pretty much anything. Both of these books have a climax that is a result of the corruption of Dorian and the boys separately; murder. In Dorian Gray, the arguable climax is the murder of Basil Hallways after he witnesses the portrait which haunts Dorian and is the only real reminder of how human he really is. Since Hallways was the creator of the portrait, Dorian holds him somewhat responsible for the portraits sins rather than cursing himself for committing them: An uncontrollable feeling of hatred for Basil Hallways came over him, as though it had been suggested to him by the image on the canvas. Murder is seen as one of mans greatest sins, and so to kill the creator of the picture which displays a mans sins has something of an irony about it. When the sys kill Piggy, they are descending into true savagery by killing off the last remaining voice of reason and intellect which effectively kills off order. This, coinciding with the destruction of the conch, shows that murder is the point at which innocence and order are totally lost beyond the point of return. Therefore, both novels consider murder to be the result of corruption of the soul and a loss of innocence due to the corruptive influences surrounding the concerned parties. In summarization of the question, influence and idealism are two major themes in Lord of the Flies and The Picture of Dorian Gray. There are corruptive influences in both books and ideals which are corrupted in both also. There is also the implication of an inherent evil, an original sin of man that rears its ugly head when there are no immediate consequences to cause it to remain internal. The influences, whether in are vulnerable and susceptible to such influences by appealing to the vanity of the young man, or to the rebelliousness and unruliness of the castaway children. There are plenty of contrasting ideals that appear, however, it always seems that the most negative ones are prevalent.
Thursday, November 21, 2019
Enterprise Strategy Assignment Example | Topics and Well Written Essays - 2750 words
Enterprise Strategy - Assignment Example It has also presented in brief the role of an enterprise in the organization and how does it stimulates entrepreneurial learning and development Many people are encouraged to start their own business, to begin as sole proprietors and become an entrepreneur. According to the Department for Business Innovation & Skills in UK, there are 1,296,905 registered enterprises in UK as of 2008 (SME 2009) Sad to say, many of them are forced to go out of business after two to three years of operation because of failure. Failure rates have been high, and some are due to lack of capital, lack of salesmanship, technical knowledge, and up to date knowledge of production. But whatever technical reasons are there, the ability to manage comes out heavily as an end result. McFarland, (1974, p.61) said that in the United States, anybody who has the resources can start or withdraw a business because this is not controlled by the government. Accordingly, the decision to become an entrepreneur is purely a choice of an individual. McFarland noted that many entrepreneurs go into the field thoroughly unprepared and meet the economic test of survival. S ome manage to stay afloat because they do not know how much capital they have been using up and how much liabilities they have incurred. In the end, those who survive are those who have the managerial skills in business. It is an irony, as MacFarland observed, that many entrepreneurial failures occur during boom times. Reasons for that are the easy credit, high demands for the products and the general optimism on the economy. Because of these, many executives were enticed to go into enterprise business without proper planning, insufficient capital and lack of skills. Eventually, the entrepreneur suffers failure because he failed the test of economic pressures. However, despite these pressures, some firms survive and show an extreme degree of tenacity. An example is Prince Alwaleed Bin Talet, who survived
Wednesday, November 20, 2019
Aristotle and Relationship at Work Essay Example | Topics and Well Written Essays - 2000 words
Aristotle and Relationship at Work - Essay Example The excellences most properly human, then, are the intellectual excellences, and happiness consists primarily in activity in accordance with those excellences -- it is a form of intellectual activity Aristotle sees happiness as one of the main issues in life of human beings. In his works, happiness is referred as "eudaimonia". To say that happiness concerns the soul or the animator is to say that human flourishing requires the exercise of certain of the faculties by which life is defined; in particular, a person cannot be said to flourish as a human being unless he is exercising distinctively human faculties. "Happiness is an activity 'in accordance with excellence" (Kraut 83). To flourish is to do certain things excellently or well. A man who exercises his faculties but does so inefficiently or badly cannot be said to be making a success of his life. Then what are the excellences in accordance with which we must act if we are to make a success of things Aristotle distinguishes between excellences of character and excellences of intellect. The former include both what we think of as moral virtues -- courage, generosity, fairmindedness, and so on, and also such dispositions as a proper self-respect, an appropriate degree of ostentation, and wit; the latter include such things as knowledge, good judgment, 'practical wisdom'. In addition, Aristotle spends some time in discussing the quasi-excellence of friendship (Chang 64). According to Pangle: For the pursuit of this highest good must begin precisely by questioning the goodness of what is one's own, the goodness of the reigning pieties of those among whom one is born, and the likelihood that simple fellowship with kindred souls can ever be the core of happiness, as bewitchingly desirable as it may seem" (35). Thus any choice or possession of the natural goods, goods of the body, wealth, friends, or any other good, which will best produce contemplation by the god [that is to say, by our intellect, the god within us], is best and is the finest standard; and any which, either because of deficiency or because of excess, prevents us from cultivating the god and from contemplating, is bad.' To flourish, to make a success of life, requires engagement in intellectual pursuits. Aristotle thought that such pursuits were immensely enjoyable, and that the intellectual life offered an unparalleled happiness Chang 64). Friendship is seen by Aristotle as a desired goals of human relations, but he accepts friendship between equals only. Aristotle lists some defining characteristics of friendship. A friend wishes and does what is good for
Sunday, November 17, 2019
The Gender of the Travestis Essay Example | Topics and Well Written Essays - 500 words - 1
The Gender of the Travestis - Essay Example Interesting a topic, Kulick undertakes to study the lives of the travestis and their general take on the question of gender identity. So to what gender do travestis belong to? Kulick, through a series of illustrations and interviews with volunteer travestis, gives comprehensive details about the travestis. Surprising as it can be for a person changing his or her gender, to the travestis, it is a norm. Most people who hear of travestis the first time think of them as being abnormal. They are somewhat an in-between gender, completely lost from the normal life and perhaps they live in a world of their own, away from reality. Kulick candidly suggests: ââ¬Å"We see reality like it is, they [travestis] donââ¬â¢t. They live in a world of fantasy.â⬠(p.94). Kulick finds out that travestis are not generally accepted in their homes or families. Once they start on the journey to becoming travestis, often at the age of as low as ten, they are no longer wanted by their parents. Their spirit growing stronger, most aspiring travestis will choose to leave their families and go out on their own, and some are forcibly expelled (p.59). Kulick gives an example of Keila, a travesti who chose to leave their home at the age of thirteen (p.59) and went to live alone, this time too choosing a female name. This tells about the pains the travestis are determined to endure to be fully free, or else to belong to the ââ¬Ëgenderââ¬â¢ of their choice. That is not the end: ââ¬Å"Travestis consider that males are males and females are females because of the genitals they possess.â⬠(p.193). This derives a strong conviction, on their part, that they should retain their genitals ââ¬â it does not matter the genital one possesses and at least they respect Godââ¬â¢s thus creation of genitals (p.193) ââ¬â so the travestis never remove their penises.
Friday, November 15, 2019
The Eastern And Oriental Hotel Tourism Essay
The Eastern And Oriental Hotel Tourism Essay The Eastern Oriental Hotel is a tranquil haven in the heart of Penang. This is a hotel with old colonial charm and the finest traditions of comfort and service. Right at its door step, it is an amazing heritage of art and architecture, festivals and food. The Eastern Oriental Hotel is just a few minute walk away from a variety of shops, restaurants, cafes, bars and clubs. Besides that, each magnificent suite is extravagantly spacious and thoughtfully furnished with modern day amenities and access to the wireless world.à The Eastern Orientals modern facilities within its enchanting ambience enable guests to pursue their business interests as well as to network, to socialise or simply to relax. à Heritageà Eastern Orientalà Hotel (listed as one of the must-visit destinations in the New York Times bestseller 1,000 Places to Visit before Your Dieà by Patricia Schultz) 2.0 The market segments being targeted by the firm Eastern Oriental Hotel was established in 1885 by the Armenian Sarkies Brothers in Penang. It is a colonial-style hotel. The market segments that being targeted by EO Hotel are the foreign people, old and rich people, couples and families. The first market segments being targeted are the foreign people. They are mainly from China, South Korea, Hong Kong, Middle East, Europe and America. Almost 70 percent of guests arrivals derive from overseas markets such as the UK, Japan, Australia, Singapore and USA, with the remaining coming from within Malaysia. Some young adults from foreign countries will also stayed in EO Hotel because they can afford it and expect to get an excellent service. They feel more convenience staying at EO Hotel because there are clubs or bars around the hotel. The second market segments being targeted are the senior citizen which is age 55 above and rich people. EO Hotel is a luxury hotel and it is already 126 year in Penang. The old people like to come to EO Hotel because they come to travel, enjoy their life with the beautiful scenery and willing to spend their money after they had retired. Therefore, EO Hotel located at the Heritage of Penang, there are many Pre-war homes and historic site such as Fort Cornwallis. This can attract the old people who like about history come to travel and stay at EO Hotel. The third market segments being targeted are the couples. EO Hotel will offer the package of wedding which is the hotel will offer a room to the couples who having their wedding function at EO Hotel Ballroom. Almost all the hotel will offer this kind package to the couples who are having their wedding function at their hotel. Therefore, the couples choose to have their wedding function at EO Hotel is because EO Hotel is a luxury and famous hotel in Penang. Besides that, EO Hotel is near to the sea and the couples can have their wedding photo shooting at the seaside. The fourth market segments being targeted are the families. A family member mostly will include 2-3 kids. They will choose to stay at EO Hotel whenever they travel to Penang. When there is an activity organized near to EO Hotel, there will be more families come to stay at EO Hotel, the activity such as, Bon Odori, annual jazz festival , natural park and so on . So the kids will not get bored because in the hotel, there is a swimming pool for the kids and the adults to swim. Therefore, the parents and the kids will definitely enjoy staying in EO Hotel. 3.0 The various strategies used by the firm in marketing-mix Product In hotel, their main products are rooms followed by food beverage and then facilities. Rooms All room and suites are magnificently furnished and spacious. Each guest who stays in the EO will receives the guarantee that their personal needs and comfort are a constant focus from the moment they arrive. There are 7 types of rooms: Deluxe Suite Suite size: 58 sqm. Georgetown Suite Suite size: 79 sqm. Premier Suite Suite size: 58 sqm. Straits Suite Suite size: 87sqm. Writers Suite Suite size: 135 sqm. Pinang Suite Suite size: 241 sqm. Eastern Oriental Suite Suite size: 522 sqm. Restaurants A tantalising medley of flavours and aromas await guests in the hotels restaurants, cafes and bars, each with its own unique aura. To have a midnight snack, the Eastern Oriental provides 24-hour Room Service. Sarkies Corner Operating hours are from 6.30 am 11.00 pm (Daily) The 1885 Operating hours are from 2.30 pm 10.30 pm (Open Daily) The Bakery Operating hours are from 10.00 am 10.00 pm (Daily) Farquhars Bar Operating hours are from 11.00 am to 11.00 pm. Verandah Operating hours are from 6.30 am 11.00 pm (Daily) The Deck Operating hours are from 11.00am to 7.00pm (Daily) Facilities Sauna à Fitness Facility Meeting Rooms Babysitting or child care Banquet facilities Swimming pool ( outdoor ) Price Prices for rooms: Types of room Low season Peak season Deluxe RM 730 RM 830 Georgetown RM 730 RM 830 Premier RM 860.00 RM 960.01 Straits Unavailable Unavailable Writers Unavailable Unavailable Pinang Unavailable Unavailable Eastern Oriental Suite Unavailable Unavailable ** The prices are subjected to change according to the peak season or off season. Place Eastern Oriental Hotel is situated in Georgetown at the intersection of Farquhar Street and Penang Road. It is located at Heritage area. The Eastern Oriental Hotel is just 20 kilometres away from the Penang International Airport and within walking distance to the food havens, shopping complexes and entertainment outlets of downtown Georgetown. Guests can also take a walk to Fort Cornwallis, the City Hall and the Penang State Museum. The guests will also loves to browse the shops, bazaars and restaurants for great bargains and delicious treats, while discovering temples, mosques and churches in quiet little corners. Eastern Oriental hotel is the only one in Penang. It does not have any branches. This makes the hotel special. Promotion There are few ways to promote the EO hotel. The first way is promote through filming. Filming with celebrities is a good way to promote the hotel. For example, on the August 2011, Asian Food Channel (AFC) came to Eastern Oriental Hotel to film. This will actually helps to promote it out to those who are watching AFC channel. A Chinese local actor Ah Niu had came to film at the hotel too. This will actually let worldwide people know about this hotel. The second ways to promote the hotel is through word of mouth. The hotel can also depend on the guests to help to promote the hotels name. For examples, during the weddings night, if the services are extremely good while everything went smoothly and the banquet hall is all nicely decorated, all those who attended the dinner, will goes out to promote to his / her friends or relatives. This will actually helps to spread the good news around. This is also a way to promote the hotel. The third ways to promote the hotel is by advertising through social network. The hotel can create a page at the social network to let the worldwide people knows about the hotel and also the upcoming events of the hotel. Any promotions of the hotel can also include there. People will get update news through social networks. Examples of social networks are Facebook. 4.0 The different environment that have an impact on the firms operation The market environment consists of the various external factors that direct or indirect affect the marketing management. The marketing environment is made up of microenvironment and marcoenvironment. Microenvironment is the elements close to the organization that ability to affect a companys planning and performance. The microenvironment consists of five components which are company, suppliers, customers, competitors, and intermediaries. The first component is the company. EO hotel has several departments and management levels that can affect the marketing managements decision making. The top management of EO hotel is the one who responsible to set the company mission, vision, objectives, policies and broad strategies. Besides that, all departments must work closely with one another. Departments such as purchasing, accounting, research and development finance and etc. The second component is the suppliers of the hotel. Suppliers provide the resources needed by the hotel to produce goods and services. For example, EO hotel rely on the suppliers who provide the ingredients or raw materials to the kitchen every day. Fresh ingredients needed every day to produce quality foods. Increase in ingredients or raw material prices will affect on the marketing mix strategy of the hotel. The close relationship with the supplier is one way of ensuring competitive and quality products for the hotel.à The third component is the customers of the hotel. Western people and the age group above 50 years old are the guests of the hotel. Although the room rates of the hotel are slightly higher compare to other hotels but these two groups of people willing to pay and stay at this hotel. One of the main reason they visited EO hotel is because of EO hotel is the only five star heritage hotel at the heart of the city. Besides that, the banquet of EO hotel is fully book during weekend and peak seasons. EO hotel also provide interesting wedding package to the customers. A lot of people like to have their wedding ceremony, lunch and dinner at EO hotel. The fourth component is the competitors. The competitors of EO hotel are other heritage hotels in Penang and the hotels nearby. Other heritage hotel in Penang such as Rasa Sayang Resort and Spa is the competitor of EO hotel. Rasa Sayang Resort and Spa is a five star heritage hotel allocated at Batu Ferrighi. Their room rate and EO room rate are similar but their target market slight different. EO hotel target is to attract tourists that visited the heritage city of Penang and Rasa Sayang Resort and Spa is to attract tourists that going for relaxation and enjoying water sports. The hotel nearby EO hotel such as Bayview hotel. Bayview hotel is opposite EO hotel. The customers of Bayview hotel are the tourist travel through travel agencies and businessman. The fifth component is the intermediaries. Marketing intermediaries are firms or agencies that help the hotel to promote. There is several government websites help to promote the heritage side of Penang. Some German and Chinese movie and television program had their shooting at the hotel. The German movie entitled A Love and Death on Java and the television program entitled Discovery Travel and Living shooting at EO hotel in year 2010. Positive media attention on the hotel makes the hotel to promote well. Audience can watch the programmers through TV. It is more direct to communicate to the audience. So this is a very powerful and positive impact. Marcoenvironment is the elements which can affect how a company is operate but which are beyond its control. The marcoenvironment consists of four components such as political and legal environment, economic, social and technology. The first component is the political and legal environment. The changes in the political and legal environments at both the domestic and international levels can affect the hotel. To many hotels, domestic political considerations are likely to be of prime concern. However, hotel involved in international operations are faced with the additional dimension of international political developments. For example, the changes political in western countries will affect the business of the hotel because the hotel business depends on the western tourists. Other than that, the political of our country will also affect the business of the hotel. The tourists from other countries will less visit our country The second component is the economic. Political and economic forces are often strongly related. Economic factors are of concern to marketing hotel because they are likely to influence, among other things, demand, costs, prices and profits. The changes in world economic forces are highly significant to hotel, particularly those engaged in international marketing. However, an understanding of economic changes and forces in the domestic economy is also importance as such forces have the most immediate impact. The changes in economy cause the customers to spend less. Besides that, unemployment rate become higher because the economy become worst. These will cause the decreases the demand of many luxury goods and services. The third component is the social. Customers have differences in attitudes, beliefs, motivation, morality, superstition, and perception and other characteristics when demand of goods and services. The type of goods and services demanded by consumers is a function of their social conditioning and their consequent attitudes and beliefs. The people who willing to spend more and enjoying their holiday such as people who had retired will choose to stay at EO hotel. Mostly the guests will not visit the hotel alone. They will bring their spouses along with them. They will enjoy while staying in the hotel and willing to spend more for their lunch or dinner in the restaurant. The fourth component is the technology. The changing in technology may affect the demand for a hotel goods and services. Technological changes may create new opportunities for the hotel. Technological innovation continues to move at an increasingly rapid rate. The changing in technology will help the hotel to promote on the website. Website such as the hotel website, Penang Tourism government website, Penang heritage website and etc. Besides that, the guests of the hotel will give their feedbacks of the hotel through their personal blog, feedback, forum and etc. Through these, a lot of people will understand more about of the hotel. If there had negative comments about the hotel, this will cause the hotel had bad images. 5.0 The current trends that the organization could face 5.1 Current trends Trends means the general direction in which something tends to move while current means the latest belonging to the present time. Therefore, current trends means is the latest trends in the hotel itself. The current trend of the Eastern Oriental Hotel (EO) is the Heritage sites and is located at the center of the city. EO hotel has been listed as a UNESCO World Heritage Site in 2008, George Town, was cited as A remarkable example of historic colonial towns on the Straits of Malacca that demonstrate a succession of historical and cultural influences arising from their former function as trading ports linking East and West. The EO hotel is a colonial hotel design that mix old-world charm with modern extravagances. Besides that having heritage sides, the different type of food also is the current trends for the EO .hotel. Penang famous of many different type of hawker food .Instead of room , EO hotel can more focus on their restaurant ,promote more of their restaurant to the outsider , so that can improve the sales of the hotel 5.2 Opportunities Opportunities mean externalà chances to make greater sales or profits in the environment. Eastern Oriental Hotel is a colonial design that mixes old-world charm with modern extravagances so many people would like to have their wedding photo shooting session at the hotel due to its unique surroundings. This is a good chance to promote the environment of the hotel to the public. There will also come with a package that guest who is having wedding in their banquet; the package will come with the honeymoon suite and the facilities. Besides that, some food channel or movie company also do filming at Eastern Oriental Hotel. Example for the food channel is Asian Food Channel (AFC), for the movie is German movie entitled A Love and Death on Java at the Eastern and Oriental Hotel. For the local Chinese movie that directed by local artist Ah Niu. For the shooting photo or movie, also will make the greater sales or profits and also will increase the reputation of the hotel and also will attract others people to come. EO hotel also can promote the restaurant in their hotel , because the current trends is the food in Penang . EO hotel can do more promotion for their restaurant such as: 1885 Restaurant, The selection of inventive fusion dishes from EO hotel accomplished chefs, accompanied by a superb selection of wines, marks 1885 as the perfect choice for an enjoyable dining experience, can promote to outsider instead of just promote the hotel room, maybe they will come and dining in. The EO brand is now synonymous with premier developments, and we have been complimented that EO adds the distinct style ingredient into lifestyle. Again, we came to secure this reputation by no accident it was a conscious strategy that we worked hard towards. EO hotel could also expand internationally, either together or through strategic alliances with other global property companies to increase their brand value and presence. EO hotel can also develop new growth engines from existing and new markets. Beyond property development, EO hotel could also explore the possibility of leveraging on each others hospitality capabilities. 5.3 Strengths Strengths mean characteristics of the business or team that give it an advantage over others in the industry. Eastern Oriental Hotel is build in a good location because it is at the center of the city. Eastern Oriental Hotel is near to the seaside so that guests can enjoy the sea view from the hotel. The attraction that near to Eastern Oriental Hotel are such as: Fort Cornwallis, The City Hall and also the Penang State Museum. There are also clubs, pubs, restaurants and cafà ©s all around the place which is nearby to the hotel. Eastern Oriental Hotel is a luxury and old European style hotel, so the hotel provides good quality service, nicely designed and good quality of food and beverage. Penang current trends is different type of food, so EO hotel will be a place that the tourist not only can enjoy the Penang seaview and the heritage building of EO hotel, around EO hotel still can enjoy the culture of Penang . EO has successfully built a strong portfolio and visible premier niche brand in the property development, hospitality and lifestyle segment in Malaysia. Having established their self locally, EO hotel intend to push the boundary further by making EO an inspirational brand that is recognised locally, regionally and eventually internationally. EO hotel is a heritage hotel that has 126 years old , over its century-and-a-quarter history. Attended to by the EOs legendary butler service, each suite offers the perfect invitation to step back into the refined elegance and colonial grandeur of a golden age. So that the guest can enjoy to stay at the old colonial charm building. 5.4 Weaknesses Weaknesses mean the characteristics that place the firm at a disadvantage relative to others. The common weakness is the parking lot for the Eastern Oriental Hotel is too expensive. Normal day for the parking fees is from morning until evening is RM 5, for night time is RM 10. For peak season will increase until RM 20, sometime during public holidays, the parking fees will increase to RM 40. This is too high expenses for a driver just to park their car at the parking lot. But sometimes customers drive along the way to the heart of the city and cannot find parking, so they will choose to park at the parking lot although it is too expensive. Eastern Oriental Hotel is a luxury hotel, so the room rate or the food and beverage will be more expensive compared to others place and so because of this, Eastern Oriental Hotel is not attracted by the budget traveller, because it is too expensive for them just to stay one night. 5.5 Threats Threats mean the externalà elements in the environment that could cause trouble for the business. EO hotel is a five stars hotel and Penang has a lot of different categories of 5 stars hotel such as Rasa Sayang Beach and Spa Resort, G- hotel, Equatorial and so on.So they become the competitor with EO hotel . They have different style of the hotel and concept of hotel such as : a) Rasa Sayang Beach and Spa resort Is a expansive luxury retreat in traditional Malaysian style, nestled along Penangs popular Batu Feringgi Beach. This iconic beach resort offers its guests a luxurious accommodation option replete with an array of amenities whilst situated amidst impressive and majestic scenery. Attract customer that more like to challenge or have fun in the water sport activity, such as motorboat, banana boat, parachute and many more. Besides that, Rasa sayang beach and spa resort also provide spa for guest . b) G- hotel Is a bold, beautiful creation in homage to modern, G-hotel fuses cool modernity with stylish comfort. Is located at the Penang most boulevard place. Shopping mall, Penang local hawker centre, is also a advantages that near to the seaside. The room design with concept of modern, space and comfort style . It is a business categories of hotel, so more focus on business guest and also family group . c) Equatorial Hotel The 5-star luxury hotel embraces a splendour of contemporary design.à It houses 662 guestrooms and suites, each classily furnished and facilitated with state of the art in-room amenities. The only hotel on the island which has a 9-hole international golf course, it is the top choice for executive retreats and incentive group gatherings.à It houses two Grand Ballrooms which have been intelligently built with no obstruction of columns in between reputed to be the largest on the island that can house up to 2,000 people.à There are so many different categories of hotel, so the guest will Depend on personal like to choose which hotel. So things that the guest wants or needs that EO hotel cant provide, they will choose the others hotel . That is the Threats for the hotels. Conclusion As a conclusion, marketing is very important to any hotels or businesses. Every hotel or business also need strategic and promotion to keep their sales in the safe level, so that the hotel or business wont loss of money for the others utilities, staff salary and so on. Know well about the SWOP analysis (Strength, weakness, opportunities, threats) of the hotel or business is important, because it can clearly know that what the hotel or business lack out of that need to improve more or things that need to maintain and be more better .Know well about which market segment of people that visit most to the hotel , is to maintain the group of people that visit and so try to attract new group of people to visit the hotel or business ,wont just main on one categories .Besides that , know well about the different environment will Impact the hotel or business so that will have solution or can low down the risk .Marketing is important to every company or firm , no matter is big company or small, service sector or any sector , is important to know it .
Tuesday, November 12, 2019
Self Discovery Essay -- Philosophy Philosophical Essays
Self Discovery ââ¬Å"What are you going to do after you get your degree?â⬠Whenever I announce my occupation, this trite, well-intentioned question never fails to follow. I am a student, a senior at Metro, studying Literature and History. Not only a student, I am a mother, wife, daughter, sister, friend and female. No, I donââ¬â¢t bring in a paycheck, but my life is fulfilling, gratifying, deserving and challenging. Will I teach, write, join the downtown business crew again, or become a clerk in the bookstore? Maybe I will. Whatever I do, I know I will strive to be a bit more patient, observing the tiniest of details, attempting to be more considerate and understanding of people, honoring their backgrounds and culture. While studying English and History, I have obtained a clearer sense of being. I have repeatedly professed that my family and faith prioritize my life, however, I often found that the chaos of establishing a career and pursuing the ââ¬ËAmerican Dreamââ¬â¢ clashed with those values. Caught in a whirlwind, life was centered around the present, focusing on the future, without the time or necessity to reflect on the past. The study of liberal arts has opened new windows to the past in my mind, allowing the wisdom and thoughts of many great people circulate and stimulate my efforts, giving credence to many of lifeââ¬â¢s blessings and insecurities. The struggles, discoveries, confessions, and pronouncements of those who are forged in history often apply to modern day life relationships. A fellow classmate, very intuitively, remarked that my writing always reflects back to my personal life. The impact of history and literature on my life, explains the gift I have found in my studies. Socrates (469-399 B.C.), a professional teach... ... and to idle, but I will try to keep an open mind! The study of literature requires critical reading, understanding the background of the author, being cognizant of the historical culture in which the author wrote to fully comprehend the statement being made. I believe when I finally nail the hole on the study wall when hanging my degree next to that of my husband and daughter, I will apply the skills learned in my Liberal Arts education to my every day life and acquaintances. WORKS CITED Hollister, C. Warren. Medieval Europe ââ¬â A Short History. USA:The McGraw-Hill Co., 1998. Thoreau, Henry David. ââ¬Å"Walden.â⬠The Norton Anthology ââ¬â American Literature. Ed. Nina Baym. USA:W.W. Norton & Co. 1998. 1768-1820. Woolf, Virginia. ââ¬Å"A Room of Oneââ¬â¢s Own.â⬠The Longman Anthology ââ¬â British Literature. Ed. David Damrosch. USA: Addison-Wesley Ed. Publ., 1999. 2465-2499.
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